Playboy going public: Porn, Gambling, and Cannabis
NEW INFO 5 Results from share redemption are posted. Less than .2% redeemed. Very bullish as investors are showing extreme confidence in the future of PLBY. https://finance.yahoo.com/news/playboy-mountain-crest-acquisition-corp-120000721.html NEW INFO 4 Definitive Agreement to purchase 100% of Lovers brand stores announced 2/1. https://www.streetinsider.com/Corporate+News/Playboy+%28MCAC%29+Confirms+Deal+to+Acquire+Lovers/17892359.html NEW INFO 3 I bought more on the dip today. 5081 total. Price rose AH to $12.38 (2.15%) NEW INFO 2 Here is the full webinar. https://icrinc.zoom.us/rec/play/9GWKdmOYumjWfZuufW3QXpe_FW_g--qeNbg6PnTjTMbnNTgLmCbWjeRFpQga1iPc-elpGap8dnDv8Zww.yD7DjUwuPmapeEdP?continueMode=true&tk=lEYc4F_FkKlgsmCIs6w0gtGHT2kbgVGbUju3cIRBSjk.DQIAAAAV8NK49xZWdldRM2xNSFNQcTBmcE00UzM3bXh3AAAAAAAAAAAAAAAAAAAAAAAAAAAA&uuid=WN_GKWqbHkeSyuWetJmLFkj4g&_x_zm_rtaid=kR45-uuqRE-L65AxLjpbQw.1611967079119.2c054e3d3f8d8e63339273d9175939ed&_x_zm_rhtaid=866 NEW INFO 1 Live merger webinar with PLBY and MCAC on Friday January 29, 2021 at 12:00 NOON EST link below https://mcacquisition.com/investor-relations/press-release-details/2021/Playboy-Enterprises-Inc.-and-Mountain-Crest-Acquisition-Corp-Participate-in-SPACInsider-ICR-Webinar-on-January-29th-at-12pm-ET/default.aspx Playboy going public: Porn, Gambling, and Cannabis !!!WARNING READING AHEAD!!! TL;DR at the end. It will take some time to sort through all the links and read/watch everything, but you should. In the next couple weeks, Mountain Crest Acquisition Corp is taking Playboy public. The existing ticker MCAC will become PLBY. Special purpose acquisition companies have taken private companies public in recent months with great success. I believe this will be no exception. Notably, Playboy is profitable and has skyrocketing revenue going into a transformational growth phase. Porn - First and foremost, let's talk about porn. I know what you guys are thinking. “Porno mags are dead. Why would I want to invest in something like that? I can get porn for free online.” Guess what? You are absolutely right. And that’s exactly why Playboy doesn’t do that anymore. That’s right, they eliminated their print division. And yet they somehow STILL make money from porn that people (see: boomers) pay for on their website through PlayboyTV, Playboy Plus, and iPlayboy. Here’s the thing: Playboy has international, multi-generational name recognition from porn. They have content available in 180 countries. It will be the only publicly traded adult entertainment (porn) company. But that is not where this company is going. It will help support them along the way. You can see every Playboy magazine through iPlayboy if you’re interested. NSFW links below: https://www.playboy.com/ https://www.playboytv.com/ https://www.playboyplus.com/ https://www.iplayboy.com/ Gambling - Some of you might recognize the Playboy brand from gambling trips to places like Las Vegas, Atlantic City, Cancun, London or Macau. They’ve been in the gambling biz for decades through their casinos, clubs, and licensed gaming products. They see the writing on the wall. COVID is accelerating the transition to digital, application based GAMBLING. That’s right. What we are doing on Robinhood with risky options is gambling, and the only reason regulators might give a shit anymore is because we are making too much money. There may be some restrictions put in place, but gambling from your phone on your couch is not going anywhere. More and more states are allowing things like Draftkings, poker, state ‘lottery” apps, hell - even political betting. Michigan and Virginia just ok’d gambling apps. They won’t be the last. This is all from your couch and any 18 year old with a cracked iphone can access it. Wouldn’t it be cool if Playboy was going to do something like that? They’re already working on it. As per CEO Ben Kohn who we will get to later, “...the company’s casino-style digital gaming products with Scientific Games and Microgaming continue to see significant global growth.” Honestly, I stopped researching Scientific Games' sports betting segment when I saw the word ‘omni-channel’. That told me all I needed to know about it’s success. “Our SG Sports™ platform is an enhanced, omni-channel solution for online, self-service and retail fixed odds sports betting – from soccer to tennis, basketball, football, baseball, hockey, motor sports, racing and more.” https://www.scientificgames.com/ https://www.microgaming.co.uk/ “This latter segment has become increasingly enticing for Playboy, and it said last week that it is considering new tie-ups that could include gaming operators like PointsBet and 888Holdings.” https://calvinayre.com/2020/10/05/business/playboys-gaming-ops-could-get-a-boost-from-spac-purchase/ As per their SEC filing: “Significant consumer engagement and spend with Playboy-branded gaming properties around the world, including with leading partners such as Microgaming, Scientific Games, and Caesar’s Entertainment, steers our investment in digital gaming, sports betting and other digital offerings to further support our commercial strategy to expand consumer spend with minimal marginal cost, and gain consumer data to inform go-to-market plans across categories.” https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tMDAA1 They are expanding into more areas of gaming/gambling, working with international players in the digital gaming/gambling arena, and a Playboy sportsbook is on the horizon. https://www.playboy.com/read/the-pleasure-of-playing-with-yourself-mobile-gaming-in-the-covid-era Cannabis - If you’ve ever read through a Playboy magazine, you know they’ve had a positive relationship with cannabis for many years. As of September 2020, Playboy has made a major shift into the cannabis space. Too good to be true you say? Check their website. Playboy currently sells a range of CBD products. This is a good sign. Federal hemp products, which these most likely are, can be mailed across state lines and most importantly for a company like Playboy, can operate through a traditional banking institution. CBD products are usually the first step towards the cannabis space for large companies. Playboy didn’t make these products themselves meaning they are working with a processor in the cannabis industry. Another good sign for future expansion. What else do they have for sale? Pipes, grinders, ashtrays, rolling trays, joint holders. Hmm. Ok. So it looks like they want to sell some shit. They probably don’t have an active interest in cannabis right? Think again: https://www.forbes.com/sites/javierhasse/2020/09/24/playboy-gets-serious-about-cannabis-law-reform-advocacy-with-new-partnership-grants/?sh=62f044a65cea “Taking yet another step into the cannabis space, Playboy will be announcing later on Thursday (September, 2020) that it is launching a cannabis law reform and advocacy campaign in partnership with National Organization for the Reform of Marijuana Laws (NORML), Last Prisoner Project, Marijuana Policy Project, the Veterans Cannabis Project, and the Eaze Momentum Program.” “According to information procured exclusively, the three-pronged campaign will focus on calling for federal legalization. The program also includes the creation of a mentorship plan, through which the Playboy Foundation will support entrepreneurs from groups that are underrepresented in the industry.” Remember that CEO Kohn from earlier? He wrote this recently: https://medium.com/naked-open-letters-from-playboy/congress-must-pass-the-more-act-c867c35239ae Seems like he really wants weed to be legal? Hmm wonder why? The writing's on the wall my friends. Playboy wants into the cannabis industry, they are making steps towards this end, and we have favorable conditions for legislative progress. Don’t think branding your own cannabis line is profitable or worthwhile? Tell me why these 41 celebrity millionaires and billionaires are dummies. I’ll wait. https://www.celebstoner.com/news/celebstoner-news/2019/07/12/top-celebrity-cannabis-brands/ Confirmation: I hear you. “This all seems pretty speculative. It would be wildly profitable if they pull this shift off. But how do we really know?” Watch this whole video: https://finance.yahoo.com/video/playboy-ceo-telling-story-female-154907068.html Man - this interview just gets my juices flowing. And highlights one of my favorite reasons for this play. They have so many different business avenues from which a catalyst could appear. I think paying attention, holding shares, and options on these staggered announcements over the next year is the way I am going to go about it. "There's definitely been a shift to direct-to-consumer," he (Kohn) said. "About 50 percent of our revenue today is direct-to-consumer, and that will continue to grow going forward.” “Kohn touted Playboy's portfolio of both digital and consumer products, with casino-style gaming, in particular, serving a crucial role under the company's new business model. Playboy also has its sights on the emerging cannabis market, from CBD products to marijuana products geared toward sexual health and pleasure.” "If THC does become legal in the United States, we have developed certain strains to enhance your sex life that we will launch," Kohn said. https://cheddar.com/media/playboy-goes-public-health-gaming-lifestyle-focus Oh? The CEO actually said it? Ok then. “We have developed certain strains…” They’re already working with growers on strains and genetics? Ok. There are several legal cannabis markets for those products right now, international and stateside. I expect Playboy licensed hemp and THC pre-rolls by EOY. Something like this: https://www.etsy.com/listing/842996758/10-playboy-pre-roll-tubes-limited?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=pre+roll+playboy&ref=sr_gallery-1-2&organic_search_click=1 Maintaining cannabis operations can be costly and a regulatory headache. Playboy’s licensing strategy allows them to pick successful, established partners and sidestep traditional barriers to entry. You know what I like about these new markets? They’re expanding. Worldwide. And they are going to be a bigger deal than they already are with or without Playboy. Who thinks weed and gambling are going away? Too many people like that stuff. These are easy markets. And Playboy is early enough to carve out their spot in each. Fuck it, read this too: https://www.forbes.com/sites/jimosman/2020/10/20/playboy-could-be-the-king-of-spacs-here-are-three-picks/?sh=2e13dcaa3e05 Numbers: You want numbers? I got numbers. As per the company’s most recent SEC filing: “For the year ended December 31, 2019, and the nine months ended September 30, 2020, Playboy’s historical consolidated revenue was $78.1 million and $101.3 million, respectively, historical consolidated net income (loss) was $(23.6) million and $(4.8) million, respectively, and Adjusted EBITDA was $13.1 million and $21.8 million, respectively.” “In the nine months ended September 30, 2020, Playboy’s Licensing segment contributed $44.2 million in revenue and $31.1 million in net income.” “In the ninth months ended September 30, 2020, Playboy’s Direct-to-Consumer segment contributed $40.2 million in revenue and net income of $0.1 million.” “In the nine months ended September 30, 2020, Playboy’s Digital Subscriptions and Content segment contributed $15.4 million in revenue and net income of $7.4 million.” They are profitable across all three of their current business segments. “Playboy’s return to the public markets presents a transformed, streamlined and high-growth business. The Company has over $400 million in cash flows contracted through 2029, sexual wellness products available for sale online and in over 10,000 major retail stores in the US, and a growing variety of clothing and branded lifestyle and digital gaming products.” https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tSHCF Growth: Playboy has massive growth in China and massive growth potential in India. “In China, where Playboy has spent more than 25 years building its business, our licensees have an enormous footprint of nearly 2,500 brick and mortar stores and 1,000 ecommerce stores selling high quality, Playboy-branded men’s casual wear, shoes/footwear, sleepwear, swimwear, formal suits, leather & non-leather goods, sweaters, active wear, and accessories. We have achieved significant growth in China licensing revenues over the past several years in partnership with strong licensees and high-quality manufacturers, and we are planning for increased growth through updates to our men’s fashion lines and expansion into adjacent categories in men’s skincare and grooming, sexual wellness, and women’s fashion, a category where recent launches have been well received.” The men’s market in China is about the same size as the entire population of the United States and European Union combined. Playboy is a leading brand in this market. They are expanding into the women’s market too. Did you know CBD toothpaste is huge in China? China loves CBD products and has hemp fields that dwarf those in the US. If Playboy expands their CBD line China it will be huge. Did you know the gambling money in Macau absolutely puts Las Vegas to shame? Technically, it's illegal on the mainland, but in reality, there is a lot of gambling going on in China. https://www.forbes.com/sites/javierhasse/2020/10/19/magic-johnson-and-uncle-buds-cbd-brand-enter-china-via-tmall-partnership/?sh=271776ca411e “In India, Playboy today has a presence through select apparel licensees and hospitality establishments. Consumer research suggests significant growth opportunities in the territory with Playboy’s brand and categories of focus.” “Playboy Enterprises has announced the expansion of its global consumer products business into India as part of a partnership with Jay Jay Iconic Brands, a leading fashion and lifestyle Company in India.” “The Indian market today is dominated by consumers under the age of 35, who represent more than 65 percent of the country’s total population and are driving India’s significant online shopping growth. The Playboy brand’s core values of playfulness and exploration resonate strongly with the expressed desires of today’s younger millennial consumers. For us, Playboy was the perfect fit.” “The Playboy international portfolio has been flourishing for more than 25 years in several South Asian markets such as China and Japan. In particular, it has strategically targeted the millennial and gen-Z audiences across categories such as apparel, footwear, home textiles, eyewear and watches.” https://www.licenseglobal.com/industry-news/playboy-expands-global-footprint-india It looks like they gave COVID the heisman in terms of net damage sustained: “Although Playboy has not suffered any material adverse consequences to date from the COVID-19 pandemic, the business has been impacted both negatively and positively. The remote working and stay-at-home orders resulted in the closure of the London Playboy Club and retail stores of Playboy’s licensees, decreasing licensing revenues in the second quarter, as well as causing supply chain disruption and less efficient product development thereby slowing the launch of new products. However, these negative impacts were offset by an increase in Yandy’s direct-to-consumer sales, which have benefited in part from overall increases in online retail sales so far during the pandemic.” Looks like the positives are long term (Yandy acquisition) and the negatives are temporary (stay-at-home orders). https://www.sec.gov/Archives/edgadata/1803914/000110465921006093/tm213766-1_defa14a.htm This speaks to their ability to maintain a financially solvent company throughout the transition phase to the aforementioned areas. They’d say some fancy shit like “expanded business model to encompass four key revenue streams: Sexual Wellness, Style & Apparel, Gaming & Lifestyle, and Beauty & Grooming.” I hear “we’re just biding our time with these trinkets until those dollar dollar bill y’all markets are fully up and running.” But the truth is these existing revenue streams are profitable, scalable, and rapidly expanding Playboy’s e-commerce segment around the world. "Even in the face of COVID this year, we've been able to grow EBITDA over 100 percent and revenue over 68 percent, and I expect that to accelerate going into 2021," he said. “Playboy is accelerating its growth in company-owned and branded consumer products in attractive and expanding markets in which it has a proven history of brand affinity and consumer spend.” Also in the SEC filing, the Time Frame: “As we detailed in the definitive proxy statement, the SPAC stockholder meeting to vote on the transaction has been set for February 9th, and, subject to stockholder approval and satisfaction of the other closing conditions, we expect to complete the merger and begin trading on NASDAQ under ticker PLBY shortly thereafter,” concluded Kohn. The Players: Suhail “The Whale” Rizvi (HMFIC), Ben “The Bridge” Kohn (CEO), “lil” Suying Liu & “Big” Dong Liu (Young-gun China gang). I encourage you to look these folks up. The real OG here is Suhail Rizvi. He’s from India originally and Chairman of the Board for the new PLBY company. He was an early investor in Twitter, Square, Facebook and others. His firm, Rizvi Traverse, currently invests in Instacart, Pinterest, Snapchat, Playboy, and SpaceX. Maybe you’ve heard of them. “Rizvi, who owns a sprawling three-home compound in Greenwich, Connecticut, and a 1.65-acre estate in Palm Beach, Florida, near Bill Gates and Michael Bloomberg, moved to Iowa Falls when he was five. His father was a professor of psychology at Iowa. Along with his older brother Ashraf, a hedge fund manager, Rizvi graduated from Wharton business school.” “Suhail Rizvi: the 47-year-old 'unsocial' social media baron: When Twitter goes public in the coming weeks (2013), one of the biggest winners will be a 47-year-old financier who guards his secrecy so zealously that he employs a person to take down his Wikipedia entry and scrub his photos from the internet. In IPO, Twitter seeks to be 'anti-FB'” “Prince Alwaleed bin Talal of Saudi Arabia looks like a big Twitter winner. So do the moneyed clients of Jamie Dimon. But as you’ve-got-to-be-joking wealth washed over Twitter on Thursday — a company that didn’t exist eight years ago was worth $31.7 billion after its first day on the stock market — the non-boldface name of the moment is Suhail R. Rizvi. Mr. Rizvi, 47, runs a private investment company that is the largest outside investor in Twitter with a 15.6 percent stake worth $3.8 billion at the end of trading on Thursday (November, 2013). Using a web of connections in the tech industry and in finance, as well as a hearty dose of good timing, he brought many prominent names in at the ground floor, including the Saudi prince and some of JPMorgan’s wealthiest clients.” https://www.nytimes.com/2013/11/08/technology/at-twitter-working-behind-the-scenes-toward-a-billion-dollar-payday.html Y’all like that Arab money? How about a dude that can call up Saudi Princes and convince them to spend? Funniest shit about I read about him: “Rizvi was able to buy only $100 million in Facebook shortly before its IPO, thus limiting his returns, according to people with knowledge of the matter.” Poor guy :( He should be fine with the 16 million PLBY shares he's going to have though :) Shuhail also has experience in the entertainment industry. He’s invested in companies like SESAC, ICM, and Summit Entertainment. He’s got Hollywood connections to blast this stuff post-merger. And he’s at least partially responsible for that whole Twilight thing. I’m team Edward btw. I really like what Suhail has done so far. He’s lurked in the shadows while Kohn is consolidating the company, trimming the fat, making Playboy profitable, and aiming the ship at modern growing markets. https://www.reuters.com/article/us-twitter-ipo-rizvi-insight/insight-little-known-hollywood-investor-poised-to-score-with-twitter-ipo-idUSBRE9920VW20131003 Ben “The Bridge” Kohn is an interesting guy. He’s the connection between Rizvi Traverse and Playboy. He’s both CEO of Playboy and was previously Managing Partner at Rizvi Traverse. Ben seems to be the voice of the Playboy-Rizvi partnership, which makes sense with Suhail’s privacy concerns. Kohn said this: “Today is a very big day for all of us at Playboy and for all our partners globally. I stepped into the CEO role at Playboy in 2017 because I saw the biggest opportunity of my career. Playboy is a brand and platform that could not be replicated today. It has massive global reach, with more than $3B of global consumer spend and products sold in over 180 countries. Our mission – to create a culture where all people can pursue pleasure – is rooted in our 67-year history and creates a clear focus for our business and role we play in people’s lives, providing them with the products, services and experiences that create a lifestyle of pleasure. We are taking this step into the public markets because the committed capital will enable us to accelerate our product development and go-to-market strategies and to more rapidly build our direct to consumer capabilities,” said Ben Kohn, CEO of Playboy. “Playboy today is a highly profitable commerce business with a total addressable market projected in the trillions of dollars,” Mr. Kohn continued, “We are actively selling into the Sexual Wellness consumer category, projected to be approximately $400 billion in size by 2024, where our recently launched intimacy products have rolled out to more than 10,000 stores at major US retailers in the United States. Combined with our owned & operated ecommerce Sexual Wellness initiatives, the category will contribute more than 40% of our revenue this year. In our Apparel and Beauty categories, our collaborations with high-end fashion brands including Missguided and PacSun are projected to achieve over $50M in retail sales across the US and UK this year, our leading men’s apparel lines in China expanded to nearly 2500 brick and mortar stores and almost 1000 digital stores, and our new men’s and women’s fragrance line recently launched in Europe. In Gaming, our casino-style digital gaming products with Scientific Games and Microgaming continue to see significant global growth. Our product strategy is informed by years of consumer data as we actively expand from a purely licensing model into owning and operating key high-growth product lines focused on driving profitability and consumer lifetime value. We are thrilled about the future of Playboy. Our foundation has been set to drive further growth and margin, and with the committed capital from this transaction and our more than $180M in NOLs, we will take advantage of the opportunity in front of us, building to our goal of $100M of adjusted EBITDA in 2025.” https://www.businesswire.com/news/home/20201001005404/en/Playboy-to-Become-a-Public-Company Also, according to their Form 4s, “Big” Dong Liu and “lil” Suying Liu just loaded up with shares last week. These guys are brothers and seem like the Chinese market connection. They are only 32 & 35 years old. I don’t even know what that means, but it's provocative. https://www.secform4.com/insider-trading/1832415.htm https://finance.yahoo.com/news/mountain-crest-acquisition-corp-ii-002600994.html Y’all like that China money? “Mr. Liu has been the Chief Financial Officer of Dongguan Zhishang Photoelectric Technology Co., Ltd., a regional designer, manufacturer and distributor of LED lights serving commercial customers throughout Southern China since November 2016, at which time he led a syndicate of investments into the firm. Mr. Liu has since overseen the financials of Dongguan Zhishang as well as provided strategic guidance to its board of directors, advising on operational efficiency and cash flow performance. From March 2010 to October 2016, Mr. Liu was the Head of Finance at Feidiao Electrical Group Co., Ltd., a leading Chinese manufacturer of electrical outlets headquartered in Shanghai and with businesses in the greater China region as well as Europe.” Dr. Suying Liu, Chairman and Chief Executive Officer of Mountain Crest Acquisition Corp., commented, “Playboy is a unique and compelling investment opportunity, with one of the world’s largest and most recognized brands, its proven consumer affinity and spend, and its enormous future growth potential in its four product segments and new and existing geographic regions. I am thrilled to be partnering with Ben and his exceptional team to bring his vision to fruition.” https://www.businesswire.com/news/home/20201001005404/en/Playboy-to-Become-a-Public-Company These guys are good. They have a proven track record of success across multiple industries. Connections and money run deep with all of these guys. I don’t think they’re in the game to lose. I was going to write a couple more paragraphs about why you should have a look at this but really the best thing you can do is read this SEC filing from a couple days ago. It explains the situation in far better detail. Specifically, look to page 137 and read through their strategy. Also, look at their ownership percentages and compensation plans including the stock options and their prices. The financials look great, revenue is up 90% Q3, and it looks like a bright future. https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tSHCF I’m hesitant to attach this because his position seems short term, but I’m going to with a warning because he does hit on some good points (two are below his link) and he’s got a sizable position in this thing (500k+ on margin, I think). I don’t know this guy but he did look at the same publicly available info and make roughly the same prediction, albeit without the in depth gambling or cannabis mention. You can also search reddit for ‘MCAC’ and very few relevant results come up and none of them even come close to really looking at this thing. https://docs.google.com/document/d/1gOvAd6lebs452hFlWWbxVjQ3VMsjGBkbJeXRwDwIJfM/edit?usp=sharing “Also, before you people start making claims that Playboy is a “boomer” company, STOP RIGHT THERE. This is not a good argument. Simply put. The only thing that matters is Playboy’s name recognition, not their archaic business model which doesn’t even exist anymore as they have completely repurposed their business.” “Imagine not buying $MCAC at a 400M valuation lol. Streetwear department is worth 1B alone imo.” Considering the ridiculous Chinese growth as a lifestyle brand, he’s not wrong. Current Cultural Significance and Meme Value: A year ago I wouldn’t have included this section but the events from the last several weeks (even going back to tsla) have proven that a company’s ability to meme and/or gain social network popularity can have an effect. Tik-tok, Snapchat, Twitch, Reddit, Youtube, Facebook, Twitter. They all have Playboy stuff on them. Kids in middle and highschool know what Playboy is but will likely never see or touch one of the magazines in person. They’ll have a Playboy hoodie though. Crazy huh? A lot like GME, PLBY would hugely benefit from meme-value stock interest to drive engagement towards their new business model while also building strategic coffers. This interest may not directly and/or significantly move the stock price but can generate significant interest from larger players who will. Bull Case: The year is 2025. Playboy is now the world leader pleasure brand. They began by offering Playboy licensed gaming products, including gambling products, direct to consumers through existing names. By 2022, demand has skyrocketed and Playboy has designed and released their own gambling platforms. In 2025, they are also a leading cannabis brand in the United States and Canada with proprietary strains and products geared towards sexual wellness. Cannabis was legalized in the US in 2023 when President Biden got glaucoma but had success with cannabis treatment. He personally pushes for cannabis legalization as he steps out of office after his first term. Playboy has also grown their brand in China and India to multi-billion per year markets. The stock goes up from 11ish to 100ish and everyone makes big gains buying somewhere along the way. Bear Case: The United States does a complete 180 on marijuana and gambling. President Biden overdoses on marijuana in the Lincoln bedroom when his FDs go tits up and he loses a ton of money in his sports book app after the Fighting Blue Hens narrowly lose the National Championship to Bama. Playboy is unable to expand their cannabis and gambling brands but still does well with their worldwide lifestyle brand. They gain and lose some interest in China and India but the markets are too large to ignore them completely. The stock goes up from 11ish to 13ish and everyone makes 15-20% gains. TL;DR: Successful technology/e-commerce investment firm took over Playboy to turn it into a porn, online gambling/gaming, sports book, cannabis company, worldwide lifestyle brand that promotes sexual wellness, vetern access, women-ownership, minority-ownership, and “pleasure for all”. Does a successful online team reinventing an antiquated physical copy giant sound familiar? No options yet, shares only for now. $11.38 per share at time of writing. My guess? $20 by the end of February. $50 by EOY. This is not financial advice. I am not qualified to give financial advice. I’m just sayin’ I would personally use a Playboy sports book app while smoking a Playboy strain specific joint and it would be cool if they did that. Do your own research. You’d probably want to start here: WARNING - POTENTIALLY NSFW - SEXY MODELS AHEAD - no actual nudity though https://s26.q4cdn.com/895475556/files/doc_presentations/Playboy-Craig-Hallum-Conference-Investor-Presentation-11_17_20-compressed.pdf Or here: https://www.mcacquisition.com/investor-relations/default.aspx Jimmy Chill: “Get into any SPAC at $10 or $11 and you are going to make money.” STL;DR: Buy MCAC. MCAC > PLBY couple weeks. Rocketship. Moon. Position: 5000 shares. I will buy short, medium, and long-dated calls once available.
Stokes's Bristol Nightclub incident in detail (From: The Comeback Summer by Geoff Lemon)
IF YOU’RE LOOKING for a place where misadventure could begin, you can’t go past Mbargo. The nightclub’s streetfront is painted a purple so bright you’ll see it in your dreams. Strings of giant sequins shimmer in the breeze. Its phonically inventive name is spelt in silver letters that climb its three-storey terrace facade. Inside are strips of burning neon, a few booths, floorboards so marinated in drink that they have an ingredients list. Bristol is a student city on England’s south coast crowded with music and nightlife and street art. This is Banksy’s home town, and the tourism board suggests in rather strong terms that ‘you would be a fool not to see his amazing work firsthand’. The same organisation describes Mbargo as ‘intimate’, which is fair for a place where you can catch an STI standing up. Students cram into its modest dimensions while people with names like DJ Klaud battle for billing with £1.50 drink deals over seven sloppy nights a week. To get a sense of the story about to come, consider that it’s the kind of place open until two o’clock on a Monday morning, and that at two o’clock on a Monday morning, Ben Stokes still thought it had closed too early. The Ashes of 2017–18 had disciplinary bookends. It was after that series that Australia’s two leaders went off the rails in South Africa. It was a few weeks before that Ashes tour that England’s biggest star windmilled his way into his own disaster. In the early hours of 25 September 2017, Stokes and teammate Alex Hales were barred from re-entering Mbargo after a night out on the piss. A Sunday thrashing of an abject West Indies in an ignored series at the fag-end of the season apparently required ample celebration. After arguing with the bouncer and hanging about at the door for a while, they wandered off to find a casino in the hope of more drinking. They’d barely made it around the corner before getting in the middle of a conflict between four locals. As is said on the internet, it escalated quickly. The 26 September reporting was bloodless. Withholding names, police stated that a man ‘was arrested on suspicion of causing actual bodily harm’ while another went to hospital with facial injuries. England’s director of cricket Andrew Strauss separately confirmed that Stokes was the arrestee, adding that he had been released without charge and that Hales had gamely offered to ‘help police with their enquiries’. Administrators had a good chance of hiding behind that investigation, and the next day Stokes was named in the upcoming Ashes squad as expected. But that night the video emerged. Bristol student Max Wilson had shot it on his phone, then offered it to The Sun. What he thought was playing hardball was actually lowball: his opening price of £3000 was snapped up by a tabloid that would have paid ten times that. The Sun went on to make a mint by syndicating the rights worldwide. From a window above the fray, the vision showed six men on the street below performing the muddled choreography of a melee. One was right at the centre of it. One was waving a bottle, one dipped in and out, one tried to calm it. Two others floated around the edges. The central figure was unmistakable: red hair burning even in the streetlight as he launched into a series of blows against two of the men, falling to grapple with them on the ground, then following both across the street, swinging punches the whole way. Hales trailed behind, repeatedly and impotently shouting ‘Stokes! Stop! Stokes! Enough!’ The ECB could fudge issues that existed only in thickets of legalese, but not those captured in moving colour. Stokes was stood down from the next West Indies match, then suspended indefinitely. It emerged that he had broken his hand during the fight, something he’d done twice before while punching objects in dressing rooms. The response in Australia was fierce: Stokes was a thug, a lowlife, a selection that would disgrace England. It was not entirely coincidental that a ban for England’s best player would be handy for the Aussie team, but there was also a cultural split. In England, plenty of people still minimise pub fights as lads letting off steam. In Australia, heavy media coverage as a succession of young men were killed had inverted that tolerance. The discourse now saw any punch as potentially deadly and accordingly reckless. This was more poignant in a cricket context given that David Hookes, the dashing Test batsman and state coach, was killed in 2004 by a pub bouncer’s fist. The PR situation was bad for Stokes as details emerged of the injuries to the men he’d hit, and that one was a young war veteran and father. Stokes wasn’t officially removed from the Ashes squad through October but stayed behind when his teammates left, hoping for police to dismiss the matter in time for a late dash to Australia. His annual contract was renewed on the due date in case that came to pass. Then 29 October brought a twist in the tale. ‘Ben Stokes praised by gay couple after defending them from homophobic thugs,’ ran the headline. Kai Barry and Billy O’Connell had emerged. Not entirely out of nowhere: while Stokes had made no public comment, this story in his defence had initially been leaked to TV host Piers Morgan after the fight, as soon as the video appeared. Police body-camera footage played in court would later show that Stokes had given the same story to the arresting officer on the night. But no-one knew the identities of the fifth and sixth men in the video, and police appeals had turned up nothing. It was The Sun again with the breakthrough. Kai and Billy were perfect for a readership not keen on nuance. ‘We couldn’t believe it when we found out they were famous cricketers. I just thought Ben and Alex were quite hot, fit guys,’ said Kai, who was memorably described as a ‘former House of Fraser sales assistant’. The paper had the pair do a full photo shoot: layering the fake tan, showing off chest waxes, mixing Ralph Lauren and Louis Vuitton into a range of outfits. Their best shot had them standing back to back, heads turned to the camera, in a mirror-image Zoolander moment. Suddenly The Sun was the England team’s best friend. ‘Their claims could lead to the all-rounder being cleared over the punch-up and freed to play in the First Test in Australia next month,’ it gushed, then gave a tasting platter of quotes: ‘We were so grateful to Ben for stepping in to help. He was a real hero.’ ‘If Ben hadn’t intervened it could have been a lot worse for us.’ ‘We could’ve been in real trouble. Ben was a real gentleman.’ Would it be known forever as Kai and Billy’s Ashes? No. While the Bristol boys provided spin for Stokes’ reputation they didn’t influence the police. With charges still pending there was little choice – not given Strauss had previously sacked Kevin Pietersen for being annoying. Stokes remained suspended through the Ashes and a one-day series in Australia, and lost the vice-captaincy. It was January 2018 before the Crown Prosecution Service laid a charge. That charge surprisingly came in as affray, a crime that can carry prison time but is classified as ‘a breach of the peace as a result of disorderly conduct’. The men he had punched, Ryan Ali and Ryan Hale, faced the same count, charged as equal participants in a fight rather than Stokes being charged with assaulting them. Alex Hales was not charged, despite being seen in the video to aim several kicks when Ryan Ali was lying on the ground. Given the underwhelming standing of the offence, Stokes was cleared by the ECB to tour New Zealand, and kept playing until his trial in August 2018, which he missed a Test to attend. None of the three defendants would be convicted. The reasoning behind the charges was never released and was attributed vaguely to ‘CPS lawyers’. The service gave the case to Alison Morgan, a prosecutor of a class known as Treasury Counsel who usually handle serious criminal matters. Morgan had a scheduling clash and never ended up court for the case, but in 2018 and 2019 she would go on to win damages and admissions of libel from The Daily Mail, The Times and The Daily Telegraph variously for incorrectly reporting that she had been responsible for the inadequate and inconsistent charging decisions. Morgan’s successor on the case was Nicholas Corsellis QC, who on the first day of trial was permitted by the CPS to request two assault charges be added against Stokes. ‘Upon further review,’ claimed a CPS statement, ‘we considered that additional assault charges would also be appropriate.’ This was patent nonsense from the service that eight months earlier had chosen the lesser charge. Any lawyer knows that no judge will allow new charges once a trial has begun, because the defence hasn’t had time to prepare. But such a request could deflect criticism of the prosecution service by technically making the judge the one who disallows the charge. Working through the story from the trial and the tape is complicated. You had a Ryan and a Ryan, a Hale and a Hales, a Billy and a Barry and a Ben. You had several versions of events as to who knew whom, who was drinking with whom, who had insulted whom and who had merely engaged in ‘banter’, a word that in modern Britain has to do an unconscionable amount of lifting. The reporting had constantly mixed up the Ryans as to who had which injury, who was in hospital, who had played which part in the fight, and whose mum had which stern words to say about it. Let’s agree that from now Ryan Ali is Ryan One, the firefighter who ended up with a fractured eye socket and a cracked tooth. Ryan Two can be Ryan Hale, the soldier who scored concussion and facial lacerations. Mr Barry and Mr O’Connell are best known per The Sun as Kai and Billy. In scorecard parlance we’ll leave the cricketers as Stokes and Hales. Amid the confusion, Stokes and his lawyers built his case in a straightforward way. The UK legal definition of affray is ‘if a person threatens or uses unlawful violence or force towards another person, which causes another person of reasonable firmness present at the scene to fear for their safety’. That means it doesn’t account for violence that harms a target, but violence that might frighten a theoretical bystander. The wiggle room for Stokes was with ‘unlawful’, because the charge excuses violence in defending oneself or others. This interpretation hinged on the beginning of the video, where Ryan One waves a beer bottle about and takes a swing at Kai. The version from Stokes was that he was minding his own business walking down the street when he heard homophobic abuse. He intervened verbally and was threatened verbally by Ryan One – something that Ryan One denied but that couldn’t be proved or disproved. In fear for his safety Stokes had to nullify that threat by bashing Ryan One before it went the other way. He registered Ryan Two in his peripheral vision as another possible threat, and again had only one recourse. Stokes also had to convince the jury to disregard testimony from Mbargo’s bouncer that he had been looking for a fight. A solid lump of a man, Andrew Cunningham had not enjoyed his patron’s attempts to get back into the club after the bouncer declined an offer of a bribe. ‘He got a bit verbally abusive towards myself. He mentioned my gold teeth and he said I looked like a cunt and I replied, “Thank you very much.” He just looked at me and told me my tattoos were shit and to look at my job.’ Cunningham described these words as coming in ‘a spiteful tone, quite an angry tone’, and said that Stokes still seemed angry as he walked away. These were details the doorman had nothing to gain by inventing, but each of them Stokes denied. By his own accounting he had drunk a beer at the game and three pints at his hotel, then ‘potentially had some Jägerbombs’ along with half a dozen vodkas at the club. He insisted that after all of this he was not drunk. If I may take a moment here to call upon the wisdom of experience – a person who cannot definitively say whether they have had any Jägerbombs has definitely had some Jägerbombs. A Jägerbomb is an experience that does not pass one by. Further to that, a person who says they have ‘potentially’ done something has definitely done that thing and doesn’t want to admit it. A person who has had between 15 and 24 standard drinks in one evening is shitfaced. A person who tries to bribe a bouncer £300 – three hundred quid! – to get into Mbargo – Mbargo! – is beyond shitfaced. If Stokes admitted that he was drunk then the prosecution could say he was out of control. He claimed clear recall of assessing a threat, feeling fear and deciding to protect himself with force. He confidently denied details from the bouncer’s testimony, like using the word ‘cunt’ or mentioning gold teeth. Yet on other details he claimed a ‘significant memory blackout’. He didn’t remember the punch that saw Ryan One taken away by ambulance. He didn’t remember what the Ryans had said to Kai and Billy, only that those words were homophobic. With no head injury, as one of the few people who hadn’t been hit, he had supposedly suffered this memory loss despite being sober. The version from Kai and Billy was compatible but vague: they had been walking along, they ‘heard … shouts’ of abuse from an unspecified source, then Stokes ‘stepped in’ and thus they avoided possible harm. They claimed to have been bought a drink by Stokes at Mbargo, although CCTV showed them meeting outside. The overall implication from both accounts was that the cricketers had been pals with Kai and Billy, while the Ryans as per The Sun’s headline were a roving band of thugs. The reality though is that the Ryans were the ones hanging out with Kai and Billy at Mbargo. Police discussed CCTV from inside the club in questioning and at trial. On that footage the four Bristolians bought drinks for one another, danced together, and Kai was noted to have variously touched Ryan Two’s crotch and Ryan One’s buttock. Ryan One told police that all of this was taken lightheartedly and wasn’t a problem. Indeed, when the Ryans called it a night the other two left with them. This much is clear from footage out the front of Mbargo, which shows Kai and Billy exit the club and start talking with a subdued Hales and a demonstrative Stokes, who are stuck outside. The vision was played in court to determine whether Stokes was antagonistic towards Kai and Billy, as he appears to impersonate them and to throw a lit cigarette their way. More interesting is that after a few minutes the Ryans emerge, and all six actors in the fight video briefly form a prequel in the one frame. Ryan Two pats Billy on the chest in friendly fashion with his right hand before clapping him on the back with his left. He moves past and does the same to Kai before leaving the shot. Ryan One stops to speak to Kai. They lean in for a moment, talking, then Kai turns and they walk out of frame together. Billy hangs around for a few seconds at the door and then looks after them and races to catch up. Stokes and Hales remain outside the club to remonstrate further with the bouncers. Whatever discord develops around the corner is between four men who left amicably together minutes earlier. There’s no way to know what caused that friction. If Ryan One did use homophobic slurs, he might have been drunkenly obnoxious for no reason. He might have had an insecure macho response to some extra flirtation. He might have thought unkindness was funny – ‘banter’ once again. Or he might have said something that was misunderstood, as both Ryans insisted in court that they had not used nor had the impulse to use any abusive language. What clearly didn’t happen was an attack by bigots on random passers-by. This kind of crime is regular enough that an audience understands the horror of it, and this is what was evoked by the public accounts of Stokes, Billy and Kai. All we know is that there was some verbal dispute among the Bristol locals, and that Stokes came along behind them and put himself in the middle of it. Ryan One responded to the interference aggressively and away they went. There are plenty of reasons to look sideways at the idea that Stokes was a saviour. Foremost, neither Kai nor Billy was called upon as witnesses in court. You’d think it would be ideal to have Stokes’ story backed up by those who benefited from his selflessness. But his defence team had developed the impression that the pair had shown a changeable recall of events amid a hard-partying lifestyle, and would be dismantled by the prosecution on the stand. That raises the question of whether The Sun coached their quotes for the 2017 interview. Despite missing court, Kai and Billy clearly enjoyed the attention. In 2018 after the trial they did a follow-up spread in the same paper about how poor Ben had been mistreated. They got a television spot on Good Morning Britain and glowed about his heroism. In 2019 The Sun wheeled them out once more to say that Stokes should get a knighthood. In 2017 they had ‘never watched cricket’ but by 2019 were supposedly volunteering sentences like, ‘He saved us, now he’s saved the Ashes.’ Whether they were paid for these appearances is not known, but the chance to be famous for a day can be lure enough. If you find this cynical, consider that on the night in question, the Bristol boys were so deeply moved and thankful for Ben’s intervention that they left him to be arrested and never attempted to find out who he was. Seconds after the video ended, an off-duty policeman reached the scene. You might think that someone grateful to a saviour would speak on his behalf. Instead, said Kai, ‘it all got a bit scary so we walked off. It was too much for me and we went to Quigley’s takeaway for chicken burgers and cheesy chips.’ They didn’t give their hero a thought for over a month while police issued multiple appeals for witnesses. As for Stokes, he told his arresting officer that ‘his friends’ had been attacked. After three minutes of chat outside a nightclub, these friends were so dear to him that he has never contacted them again: not after the newspaper piece, not after the verdict. He didn’t want to see how they were or thank them for their support. He didn’t mention them by name in his solicitor’s statement after the trial. The Stokes defence rested on Ryan One’s bottle, which he had carried out of Mbargo to finish a beer, not to use in a Sharks versus Jets amateur production. But once he turned it over to hold it by the neck it became a weapon. Intent and interpretation can change the material nature of things. Part of Stokes’ justification in court was that the bottle implied that the two Ryans might have ‘other weapons’ hidden away. You can understand how a jury could decide that created doubt. Not being convicted, though, doesn’t give the contents of the video a big green tick. It does not, as his lawyer claimed, vindicate Stokes. Looking in detail, Ryan One is belligerent but his movements telegraph a bluff. Hales is the person he’s gesturing at, but they’re several metres apart when Ryan One cocks his arm ostentatiously, showing off the bottle rather than bracing to swing. He skips forward but Hales skips back and Ryan One doesn’t follow. Kai stretches out an arm to impede Ryan One, who has a drunken stumble, nearly eats pavement, then staggers towards Kai and hits him in the back. That hand is still holding the bottle, but his strike is a side-arm cuff on a soft part of the body. It’s all pretty tame. This is where Stokes gets involved. Having moved across to protect Hales, he now takes three large steps to run around Kai and booms his first punch at Ryan One. They fall to the ground and the bottle clinks away. Stokes gets to his feet to punch down at the fallen man, while Hales arrives to kick him ineffectively then runs off across the street for some unknown reason. Ice-cream van? Stokes is soon back in the grapple having his shirt pulled up to show off his Durham tan. Ryan Two steps in for the first time to pull Stokes away, prompting a couple more random punches at this new target, then Stokes trips backwards over Ryan One and sprawls in the street. Hales chooses this moment to return and aim some solid kicks at the head of the man on the ground. Nothing so far is a triumph of moral philosophy or the pugilistic arts. But if it all stopped here, perhaps you could say it was somewhere approaching fair. Ryan One has behaved like a turnip and it’s not an entirely unjust world that would give him a whack across the chops. The antagonists have disentangled, Stokes has some distance, it’s time to dust off and go home. Ryan Two steps forward for this purpose with his palm raised in conciliatory style and says, ‘Settle down, stop.’ So Stokes punches him. It’s roughly his fifth punch overall, and he really winds up into this one. He misses so hard that he stumbles away into the shadows of the shop awnings along the road. Hales starts shouting for him to stop. Ryan Two backs into the street, still holding his palm up. Stokes closes on him from about five metres away, six large steps, to where Ryan Two is standing on his own. Stokes pushes him a couple of times, as Ryan Two keeps trying to placate him and saying ‘Stop.’ Stokes throws his sixth punch, largely missing as his target ducks. Ryan Two keeps pulling away and reversing, into the middle of the street now. Stokes follows him, grabbing his sleeve to drag him back. By this point Ryan One has found his feet and walked around behind his friend. Both of them are in the same line of sight for Stokes, and both are backing away. Stokes aims his seventh and his eighth punches, which Ryan Two tries to deflect, as Hales walks up behind Stokes to grab him. Stokes yanks away from his friend and switches to Ryan One instead, taking seven paces to grab him before throwing his ninth punch of the night. He grabs again; Ryan One blocks that arm and pushes himself back away from Stokes. Ryan Two again intercedes, putting himself between the two with his palms up and his arm extended. Stokes throws his tenth punch, a right-hander at the face of Ryan Two, then shoves him backwards. Ryan Two backs away once more, four paces. Stokes follows, steadies, lines up, then launches his strongest punch yet, his eleventh, a proper right hook from a solid base, one that cracks across the man’s head and gives him concussion. Ryan Two ends up flat on his back in the middle of the street, his hands still outstretched for a moment in useless protest until they twitch and drop to the blacktop. Stokes isn’t done. He once more shoves away the restraining Hales and follows Ryan One, who keeps backing away saying, ‘Alright, alright, alright.’ Five more paces from Stokes before another blow at the man’s head. Kai and Billy are now standing over the poleaxed Ryan Two. The video ends, but seconds later Stokes will punch Ryan One hard enough to knock him out too, before off-duty cop Andrew Spure arrives on the scene to bring down the curtain. When the body-camera footage kicks in some minutes later, Stokes is in handcuffs but Ryan One is still laid out in the street. Ryan Two has regained consciousness, folded his shirt under his friend’s head and is asking police for an ambulance. ‘At this point, I felt vulnerable and frightened. I was concerned for myself and others.’ This was how Stokes described that sequence to the court. An elite athlete with years of gym work and training to snap a bat through the line of a ball with astounding power and precision, swinging fists as hard as he can at men with none of those advantages. Punching so hard that he breaks his hand, and repeatedly shoving away a friend so he can punch some more. Frightened and threatened by two targets shouting ‘Get back!’ and ‘Stop!’ The off-duty officer testified that Stokes ‘seemed to be the main aggressor or was progressing forward trying to get to’ Ryan One, who was ‘trying to back away or get away from the situation’. The student who filmed the video can be heard on the tape at one stage exclaiming ‘Fuck!’ and testified that it was because ‘I felt a little bit sorry about the lad that had been punched and it looked like he had his hands up’. That tallied with the prosecutor’s depiction of ‘a sustained episode of significant violence that left onlookers shocked at what was taking place’. The defendant stuck to his strategy. ‘No, my sole focus was to protect myself.’ All up, in the 33 seconds of footage after he falls over, Stokes takes 35 steps forward to keep hitting two men who keep trying to get away. Not once is he hit back. After the verdict, Stokes’ solicitor positioned him as the victim. It had been ‘an eleven-month ordeal for Ben … The jury’s decision fairly reflects the truth of what happened that night … He was minding his own business … It was only when others came under threat that Ben became physically engaged. The steps that he took were solely aimed at ensuring the safety of himself and the others present …’ The statement was impossibly self-righteous and self-absorbed. If there was anyone to feel sorry for it was Ryan Hale, the second of our two Ryans. He’s the one who emerged from the club with a friendly arm around the shoulder for Kai and Billy. He’s the one who interposed himself to end the fight, then kept putting himself back in the firing line, trying to calm an intimidating stranger while dodging blows. For his show of restraint he got laid out regardless, concussed in the street, then was issued a criminal charge equal to that of the man who hit him, and described in national media as a violent bigot in an untested story to support that man’s defence. Lawyers for Ryan Two made a more convincing post-trial statement, noting that Kai and Billy, ‘neither of whom were relied upon by the prosecution or the defence team for Mr Stokes, have taken the opportunity to speak with various media outlets about the alleged homophobic abuse that they received in the early hours of September 25. Mr Hale has passionately denied this allegation throughout the course of this case,’ it continued. ‘It is upsetting to Mr Hale that although he was acquitted, the accusation that he was the author of such abuse remains. Both Mr Hale and Mr Ali were knocked unconscious by Mr Stokes, and although Mr Stokes has been acquitted of an affray, Mr Hale struggles with the reasons why the Crown Prosecution Service did not treat him as a victim of an unlawful assault.’Good question. Avon and Somerset police were the investigating force, and they were frustrated by the decision. Ryan Two was filmed clearly not hurting anyone, but police were instructed by the CPS to proceed with a charge. Hales (the cricketer) was filmed fighting but ‘a decision was made at a senior level of the CPS’ not to proceed. Police expected Stokes to be charged with assault but the CPS declined. It doesn’t take a wild cynic to think that placing the same lukewarm charge on three men for vastly divergent behaviour might ensure that none would be convicted, even as the trial would maintain the pretence that a defendant of influential standing had not been given a free pass. A couple of years down the line, the original interview with Kai and Billy has disappeared. All traces have been scrubbed from The Sun website, its social media history, and even from the Wayback Machine internet archive. Given its headline of ‘homophobic thugs’ and text that names Ryan Two but not Ryan One, the libel liability isn’t hard to spot. Later interviews with Kai and Billy take the passive voice – they ‘suffered homophobic slurs outside a Bristol nightclub’. The article that was once claimed to exonerate brave Ben Stokes now links only to a missing content page, with a picture of a dropped ice-cream cone and the phrase ‘legal removal’ inserted into the web URL. In terms of consequences, Stokes missed one tour. When he resumed his career in January 2018, the Australians hadn’t yet ruined theirs. Their year-long bans looked much more stringent. But the Stokes case dragged on in other ways. With no criminal liability, the Australians confessed promptly enough for the sporting world to give them the full length of the lash. Their situation was ugly but there was closure. Stokes got stuck in legal stasis, unable to be fully backed or condemned. Instead his issue was always present, a browser full of open tabs that the ECB swore they would read any day now. Through 2018 Stokes was back but he wasn’t back, in the sunglasses and finger-guns sense. In his return one-day series he nearly cost England a match with 39 from 73 balls in Wellington. His first Test hit was a duck as England got rolled in Auckland for 58. At Trent Bridge while Stokes was injured, England posted a world record 481 against Australia. With Stokes three weeks later at the same ground they made 268. He crawled to 50 from 103, the second-slowest any Englishman had reached that milestone in 20 years. That span covered Alastair Cook’s whole career. It was apologetic batting, acting out responsibility via the scorecard. Stokes was creeping back into the team like he’d been kicked out in a blazing row and was hoping to tip-toe to the sofa. It was December 2018 before the ECB disciplinary committee ruled on him and Hales. In a ‘remarkable coincidence’, wrote Simon Heffer in The Telegraph, ‘the punishment both players faced in terms of bans from playing at international level was covered by the amount of games they had already missed when dropped by England’s selectors, in the furore that followed the incident’. The verdict compounded the omissions around the case by not addressing the violence at its heart. Nor did Stokes, apologising only ‘to my team-mates, coaches and support staff’, and then ‘to England supporters and to the public for bringing the game into disrepute’. The implicit next step was to rebuild that reputation. It might have been easier had his court defence not meant that he wasn’t game to admit any fault at all. It might have been easier if he or his advisers had been willing to change tack once the trial was done. Imagine a world where Stokes had stood outside court and apologised for overreacting, for the injuries he’d caused, and for the time and energy he had sucked out of other people’s lives. That would have been a show of responsibility beyond a scorecard. When the time came around to assess forgiveness, it might have meant forgiveness was deserved.
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Over the years I have thoroughly enjoyed throwing together playlists for different occasions (making coffee, working out, weddings, seasons, etc.) and thought I'd share! Please let me know your thoughts, favourite mixes, as well as recommendations for future playlists. All feedback is welcome! Hope you enjoy them: That Weekend Feeling Skip to the good bit; weekend grooves to wave away any weekday blues. Awesome Mix: Ultimate Edition (Mixtape) A great hero, named Kevin Bacon, once taught an entire city full of people with sticks up their butts that, dancing, well, is the greatest thing there is. The legend of Footloose comes alive with Awesome Mix: Ultimate Edition - Songs from and inspired by the Guardians of the Galaxy series. Morning Motivation: Steal Some Sunshine Soak up the sun with energetic jams and breezy classics! I'd Drink To That: Party Playlist Mix it up with a party playlist to keep the night buzzing. I'd Sing To That: Carpool Karaoke Pack up and take those pipes on a roadtrip! The catchy. The memorable. Just Jams 🎧 Nothing but jams to fill a pair of headphones or stadium. Brendan's Listen Local Funky & Thumpy! Some of my favourite energetic jams, classics, and BBQ party starters from our local Australian & New Zealand artists. Friday Fire It's Friday! Friends. Family. Fun. Groovin' The Brew Nothing but rockin' party grooves on tap. Diverse Pop Sounds It's pop, but not as you know it. Break Thru Ear Candy. Sunday Sesh Beers & bangers on a weekend! Run To Paradise Set up goals, and knock them down with an energetic running playlist. Summer Daze The heat is on with a playlist of crisp summer tunes. Autumn Mix: Volume 1 A breezy & brilliant playlist for the ever-changing Autumn seasons. Chilled Pop Soft, chilled winter pop songs. Warm Tunes Warm songs of Spring, like a comforting embrace. A Mid-Summer Night's Drink 🍻 Lord, what fun these mortals be! Wind Down 🌚 When the night winds down, so does some great music. 90's Baby! 📼 It is the sound of the roller disco, BMX bike track and arcade! The Hip Hip Hop Only the hippest of the hip. My modern and classic hip hop favourites. Indie Bops: It's ALT Good Get your alternative bounce on. Not Your Final Form: A Workout Playlist All the other licks with the pumped up kicks to keep you going during a workout. My favourites and a few other choice tunes for pushing harder, faster, stronger. Easy On The Ears Easy, Easy, Easybeats. Life Is Good ☀️ Today is gonna be a good day. Dial M For Music Deep, cathartic music. JOY Smile. Vibe Hard Get into the zone, and vibe-out to infectious tunes! Rock & Roll Never Dies Who says rock & roll is dead? Commercial radio? It's always been around; you've just got to roll with it and look harder. Get your kicks! Brainfood Introspective acoustic, calming strings, uplifting anthems, and a touch of nature. Food for the brain, and perfect background noise for studies. Game Night 🎲 For every occasion... casino, tabletop, videogames; a soundtrack to a brilliant game night! Sizzlers: BBQ Playlist 🍔 Fire up the burner and the anthems with a barbeque playlist hotter than the bright ball in the sky. Kickstart My Heart: Classic Rock Radio Rocking all over the world. Rush Hour Grinding Gears. Riff Raff: Party Rock Some rowdy rock to turn up the night. RE : FRESH 🍹 SUPERDOPE. Piña colada's and Caribbean Rum. The Driver There's a voice in my head that drives my heel. Country Road Might as well cruise. Might as well banjo. Born to be Wild Life's an adventure; you can't be tamed. Night Moves: Dancing In The Moonlight Unwind with the moonbeams. Night drives & night lives. Funk Right Off Get Funk'd. Rambling Roses 💐 Beauty and Love are as body and soul. Beauty is the mine, Love is the diamond. Sweat. Reset. Whatever it takes. 'Cause you love the adrenaline in your veins. Power Pop: Marathon Power pop to push and electrify a workout. Cool Beans: Coffee Playlist Recharge with some warm tunes. Kitchen Crooners 🎀 Now we're cooking! Now We're Cooking! Tasty tunes for the Kitchen. Pool Party Dive in to great poolside swing. Inspiration 💡 Takes Flight Reach for the Sky! Going Places Always push forward. First 💍 Songs for special days. DisNeat - Taking The Mickey Nothing but Disney favourites. Road Trip: Spinning Wheels Hear the call for adventure and hit the road. Guilty Pleasures 🍨 You like the Grease soundtrack? Word. Catchy AF POP Pop that bops. Essentials and the catchiest of the catchy. Acoustica Stripped Back. Playlist + Chill Cool off with some chilled beats and sweet acoustic. Making Waves Unwind with breathy, breezy songs perfect for a walk on the beach. The Playlist Of The Decade (New Years Eve) We welcomed 2020 with the ultimate party playlist jam-packed with familiar throwbacks and modern favourites from the 2010's! Good times! Rhythm Heaven Step up and dance. Sax on the Beach 🎷 Gratuitous? Nah! An instrument to elevate a song from good to great! BedroX 🔥 Sparks. Pump It Up: The Playlist of Champions 🏆 Winner winner, chicken dinner. Retro Rewind Twist & shout to killer Jukebox Classics. Classic Se7ens Nothing but 70's favourites. Great Eight's Nothing but 80's Favourites. Noughty & Nice Nothing but great 00's Throwbacks. The Best Playlist Never Heard It's unheard of! Best Songs You Might Have Missed Potentially slipped under the radar. Songs for Soundtracks 🎬 Royale with cheese. The Grand European Playlist About to take off! EPIC 🗡 Fortune & Glory! SUPERHOT VR : ROCK The champ is coming. SUPERHOT VR : HIP-HOP Kings never die. SUPERHOT VR : ACTION John Wick Schtick. Cowboy Bebop : Spike Spiegel Spike Spiegel is an ex-Syndicate goon and a bounty hunter aboard the Bebop. He is proficient in martial arts, zipcraft flying, and gunfights, but he also has comical and aloof sides of his personality. If there's three things he can't stand, it's kids, pets, and women with attitudes. Cowboy Bebop : Faye Valentine Faye Valentine is a coma survivor of over 50 years and she is trying to regain her memory. She got into a lot of debt upon entering this futuristic world, and she had to resort to a life of crime and hustling to survive... that is, until she decided to live on the Bebop and become a bounty hunter. Cowboy Bebop : Jet Black Jet Black is an ex-ISSP Special Forces Officer and the Captain of the Bebop. He is a bounty hunter and is called the "Black Dog" because once he sinks his teeth in he never lets go. Jet enjoys American Jazz music, taking care of Bonsai trees, and has a knack for investigative work. Cowboy Bebop : Radical Edward Edward is a net diver from Earth. Edward is a child prodigy for hacking and has an aptitude for anything mechanical, even though Edward has some eccentricities in other parts of her personality. For instance, Edward speaks in third person and sometimes behaves like a wild animal. At The Movies 🎟 Lights, camera, playlist. James Bond Classics 🍸 A martini, shaken, not stirred. The Word Is Bond 🍸 The world is not enough; but this playlist comes pretty close. Live Love LIVE Blistering live performances. Future Nostalgia Neo-swing, retro swagger; it's future nostalgia. B-Side Yourself Hidden Gems, Deep Cuts & Rarities. Punk'd You're Gonna Go Far, Kid. Building Houses: Hit By Hit Baby let's play house. Far ALT A playlist rocking that weird shit. Stay Home: The Safety Dance Stay safe out there. Day Tripper A playlist for a long drive - a day trip. In Tents Music For Camping. Roots Bluesy classics to strut to. All That Jazz Get jazzy on it. Focus Features Take a breather. Australiana Paradise. Drive Time Coast to coast. Songs for a spin. Stone Cold Classicals It's classically classic. Hall of Fame 💎 Songs for the career climbers and L.A. dreamers. Glitz & glam; all that jazz. This is Halloween Everybody Scream! It's Beginning to Sound A Lot Like Christmas! Christmas Classics. Just For Laughs 🎭 What a Joker! Two Nights In Tao🎙 Karaoke? There's a first time for everything. GAME Take control. Game On : Borderlands Psycho-delic CHOO CHOO THE PAIN TRAIN'S COMIN' Red Dead Redemption II Songs For Bloody Duels, Whiskey-Fueled Gambles, and Rolling Desert Plains. Energy Shot Keep animated with an energetic dose of catchy music! Party Fillers A background mix for any event. The Essential AC/DC AC/DC are an Australian rock band formed in Sydney in 1973 by Scottish-born brothers Malcolm and Angus Young. Although their music has been variously described as hard rock, blues rock, and heavy metal, the band themselves call it simply "rock and roll" The Essential One Republic OneRepublic is an American pop rock band formed in Colorado Springs, Colorado, in 2002. It consists of lead vocalist and multi-instrumentalist Ryan Tedder, guitarist Zach Filkins, guitarist Drew Brown, bassist and cellist Brent Kutzle, drummer Eddie Fisher and keyboardist Brian Willett. The Essential Shinedown Shinedown is an American rock band from Jacksonville, Florida, formed by singer Brent Smith in 2001. Shinedown has sold more than ten million records worldwide, and has had the most number one singles on the Billboard Mainstream Rock charts out of any band, with 16. The Essential Dua Lipa Dua Lipa is an English singer and songwriter. After working as a model, she signed with Warner Music Group in 2015 and released her self-titled debut album in 2017. The success of the singles helped her self-titled album become one of the most-streamed albums on Spotify. The Essential Preatures The Preatures are an Australian band from Sydney. The band was formed in 2010 and features Isabella 'Izzi' Manfredi on vocals/keyboards, Jack Moffitt (guitar), Thomas Champion (bass) and Luke Davison (drums). The band won the Vanda & Young Songwriting Competition with their song Is This How You Feel. The Essential Maroon 5 Maroon 5 is an American pop rock band from Los Angeles, California. It currently consists of lead vocalist Adam Levine, keyboardist and rhythm guitarist Jesse Carmichael, lead guitarist James Valentine, drummer Matt Flynn, keyboardist PJ Morton and multi-instrumentalist Sam Farrar. The Essential INXS INXS were an Australian rock band, formed in 1977 in Sydney. INXS was fronted by Hutchence, whose magnetic stage presence made him the focal point of the band. Initially known for their new wave/pop style, the band later developed a harder pub rock style that included funk and dance elements. The Essential Beatles The Beatles were an English rock band formed in Liverpool in 1960. The group, whose best-known line-up comprised John Lennon, Paul McCartney, George Harrison and Ringo Starr, are regarded as the most influential band of all time. The Beatles are the best-selling music act of all time. The Essential Volbeat Volbeat are a Danish rock band formed in Copenhagen in 2001. They play a fusion of rock and roll, heavy metal and rockabilly. Their current line-up consists of vocalist and guitarist Michael Poulsen, guitarist Rob Caggiano, drummer Jon Larsen and bassist Kaspar Boye Larsen. The Essential Chromeo Chromeo is a Canadian electro-funk duo from Montreal, formed in 2002 by musicians David "Dave 1" Macklovitch and Patrick "P-Thugg" Gemayel. Their sound draws from blue-eyed soul, dance music, rock, synth-pop, disco and funk. As of 2018, the band has released five studio albums. The Essential Queen Queen are a British rock band formed in London in 1970. Their classic line-up was Freddie Mercury (lead vocals, piano), Brian May (guitar, vocals), Roger Taylor (drums, vocals) and John Deacon (bass). With estimated record sales ranging from 170 million to 300 million, they are one of the biggest. The Essential Michael Jackson Michael Joseph Jackson (August 29, 1958 – June 25, 2009) was an American singer, songwriter, and dancer. Dubbed the "King of Pop", he is regarded as one of the most significant cultural figures of the 20th century. The Essential Brian Setzer Brian Robert Setzer (born April 10, 1959) is an American guitarist, singer, and songwriter. He found widespread success in the early 1980s with the 1950s-style rockabilly group Stray Cats, and revitalized his career in the early 1990s with his swing revival band, the Brian Setzer Orchestra. The Essential Florida Georgia Line Florida Georgia Line are an American country music duo consisting of vocalists Tyler Hubbard and Brian Kelley. Their 2012 debut single "Cruise" broke two major sales records: it was downloaded over seven million times, making it the first country song ever to receive the Diamond certification. The Essential KISS Kiss is an American rock band formed in New York City in January 1973 by Paul Stanley, Gene Simmons, Peter Criss, and Ace Frehley. Well known for its members' face paint and stage outfits, the group rose to prominence in the mid-to-late 1970s with its elaborate live performances. The Essential Sheppard Sheppard is an Australian indie pop band from Brisbane, formed in 2009. At the 2014 ARIA's ceremony, they were nominated for Album of the Year, Best Group, Best Independent Release, Best Pop Release, Song of the Year, Producer of the Year, and Best Video. The Essential Matchbox 20 Matchbox Twenty is an American rock band, formed in Orlando, Florida, in 1995. The group currently consists of Rob Thomas (lead vocals, guitar, keyboards), Brian Yale (bass guitar), Paul Doucette (drums, rhythm guitar, backing vocals), and Kyle Cook (lead guitar, vocals). The Essential Coldplay Coldplay are a British rock band that were formed in London in 1996 consisting of vocalist and pianist Chris Martin, guitarist Jonny Buckland, bassist Guy Berryman, and drummer Will Champion. Coldplay have sold more than 100 million records worldwide, making them one of the world's best-selling. The Essential Daughtry Daughtry is an American rock band formed and fronted by namesake Chris Daughtry, who was a finalist on the fifth season of American Idol. Their self-titled debut album was released in November 2006 and reached number one on the Billboard 200. To date, Daughtry has sold over 9 million albums. The Essential Black Eyed Peas The Black Eyed Peas are an American musical group, consisting of rapperswill.i.am*, apl.de.ap, Taboo, J. Rey Soul and singer Fergie. Originally an alternative hip hop group, they subsequently refashioned themselves as a more marketable pop-rap act and have become best-selling artists.*
The Fall were a group from Manchester founded by the enigmatic Mark E. Smith in 1976, after seeing the Sex Pistols at the Lesser Free Trade Hall. The group would go on to influence many bands over it's 40+ years of existence, such as Pavement and LCD Soundsystem. (Click link for write up on band)
The Fall was founded by one Mark E. Smith back in 1976, after seeing the Sex Pistols at the Lesser Free Trade Hall (The same gig attended by Ian Curtis and Peter Hook of Joy Division, Morrissey of the Smiths, and Tony Wilson, who founded the highly influential indie label Factory Records. Basically, Mark was at one of the more important gigs of the past 50 years, as this gig inspired all of those previously mentioned to either start bands or get involved in the punk scene, and changing the course of British indie music.). Over their 40+ years of operation, the band had Mark E. Smith at its helm as the sole constant member throughout it's existence. The band would become known for its classic assortment of records, with the tight musicianship by members such as guitarist Craig Scanlon and drummer Karl Burns (shown in the beginning of this clip from MTV's Cutting Edge) and Mark's esoteric lyricism, the witty, while often-times volatile and difficult, personality of Mark E. Smith, and the constant changing lineup of its members as a result of Mark's volatility. They would also remain to be the favorite band of legendary DJ John Peel, with the band holding the record of the most Peel sessions by a band, which is 24 sessions. The Fall would ultimately come to an end with the untimely death of Mark E. Smith in 2018 due to kidney and lung cancer. The Fall are a significant band in the history of Post Punk, with a wide catalog of music to listen to released throughout the different eras of the band. I have decided to make a write-up going through the many eras of the Fall, while giving some recommendations from each era to start you off. (1976 - early 1979 - Early Beginnings: The Martin Bramah Era) during these years, the Fall were just getting their start with their sound. Their early material leans more towards the punk side of the sword rather than the post punk of their later years, but the embryo of the Fall's sound is clearly present. This can possibly be attributed to the guitar style of Martin Bramah in their early releases, which has a high pitched and trebly sound to the guitars. Their first recorded released came on a live album on the last day of operation for the Electric Circus, then they released their debut EP Bingo Master's Breakout then a single called It's The New Thing all in 1978. They finally released their debut album Live at the Witch Trials in March 1979 before Martin Bramah left in April 1979 due to increasing tensions with Mark E. Smith. He would then go on to found a band by the name of Blue Orchids with another former Fall member Una Baines, who he was dating at the time. Martin would prove to not be the only member to leave because of Mark's controlling demeanor in the band's future. Here's some tracks to introduce you to this era's punky edge: Last Orders Bingo Master's Breakout EP (The entire EP's good to check out) It's The New Thing Rebellious Jukebox Futures and Pasts Mother-Sister (mid 1979 - 1982 - The First Golden era: the Marc Riley Era) I'm calling this the Marc Riley era because, even though Marc Riley was a part of the Bramah era, after Martin Bramah left, Riley would become the main guitarist instead of his previous role as bassist. This would open the door for members like Craig Scanlon to join on rhythm guitar and Steve Hanley on bass. This would end up transforming the sound of the band into the post-punk sound most people are familiar with the band. After releasing Rowche Rumble and the album Dragnet in 1979, the band would end up releasing a string of classic singles in 1980, such as Fiery Jack, How I Wrote Elastic Man, and probably their most well-known song, Totally Wired, as well as releasing the great album Grotesque (After the Gramme). 1981 would also prove to be a good year, with the release of the single Lie Dream of a Casino Soul and the 10-inch EP Slates. The band would end up travelling to Iceland for a string of gigs, which would lead to the recording of some songs for probably their best album Hex Enduction Hour, with tracks like Hip Priest and The Classical displaying the Fall's power in full force. The band would also released the album Room To Live and the single Look, Know. However, this year would prove to be the last with Marc Riley on lead guitar. After learning of their chart success in New Zealand (which was about 300 copies sold to get in the top 20), the band travelled there to play a few gigs in Australia and New Zealand. While there, increasing tensions between Smith and Riley came to a head in Australia when Riley punched Smith in the face for slapping the band for dancing to the Clash (yes, really). There is even a television interview where Mark's black eye is visible (even with heavy makeup). This tour would end up being released as a live album by the legendary New Zealand label Flying Nun Records as the album Fall in a Hole in 1983 (Which Smith would eventually threaten legal action for and forced Flying Nun to pay all of the revenue from the record, effectively almost killing Flying Nun in its infancy). Marc would end up being sacked by the end of the year. This left a hole to be filled for the lead guitar role, and that would be filled after a trip to America. Here's some tracks to check out to introduce you to the classic Fall sound: Rowche Rumble How I Wrote Elastic Man Totally Wired New Face in Hell Prole Art Threat Lie Dream of a Casino Soul Hip Priest The Classical (N-Word Warning) Iceland Winter Marquis Cha-Cha (1983 - 1989 - The Second Golden era: The Brix Smith Era) The band would soldier on without Marc Riley into 1983, with Craig Scanlon taking his place on lead guitar. This period would lead to the release of singles like The Man Whose Head Expanded and the Kicker Conspiracy EP. During the Fall's first American tour without Marc Riley, Mark E Smith was introduced to Brix Smith after a gig in Chicago in April. Within three months, Brix would move to England and end up marrying Mark. She would eventually join the band in September of that year and would first appear on their album Perverted by Language, albeit with minimal involvement and only appearing on one track. Her introduction to the band would end up bringing a pop sensibility to the band, as she would eventually become a major songwriting contributor along with Mark and she would try and push the Fall into a more commercially viable direction. This period would lead to some of the band's most critically acclaimed,as well as their most commerically successful, material. early singles like C.R.E.E.P and Oh! Brother in 1984 display the early shift into the pop sphere for the band. The band would also release the album The Wonderful and Frightening World Of in 1984. By 1985, the band were starting to hit their stride in the commercial sphere, with singles like Cruiser's Creek and Couldn't Get Ahead appearing in the singles charts and the great album This Nation's Saving Grace receiving critical acclaim and decent sales. The band would continue to release increasingly pop-oriented records between 1986-1987, with singles like Mr. Pharmacist, Hit the North and Hey! Luciani reaching the lower ends of the charts, There's a Ghost In My House giving the band their highest singles chart peak, and the album Bend Sinister reaching the Top 40. However, 1988 would prove to be a banner year for the band, with the album The Frenz Experiment reaching the top 20, and the single of the Kinks song Victoria also reaching the top 40. However, this era would eventually come to an end in 1989, when Mark E Smith and Brix Smith ended up divorcing and Brix left the band. Her last record in this era would prove to be the album I am Kurious Oranj, a collaboration with the Michael Clark dance group. However, the trajectory that Brix set the band upon would let their success continue into the 90s, With the band eventually reaching their peak in commercial popularity. However, not all good things are meant to last. Here's some songs to check out to introduce you to this era's pop-leaning sound: The Man Whose Head Expanded Kicker Conspiracy Eat Y'self Fitter C.R.E.E.P 2 X 4 Cruiser's Creek No Bulbs Spoilt Victorian Child My New House I am Damo Suzuki Shoulder Pads #1 Mr. Pharmacist Hey! Luciani There's a Ghost in my House Hit The North Victoria Big New Prinz Dead Beat Descendant (1990 - 1994 - The Peak, followed by the Fall: The Major Label years) After Brix left the band, Martin Bramah was brought back into the fold to fill in her place, and would be featured on the album Extricate, which led to songs like Telephone Thing, which shows influence from the Madchester scene of that time period, which included the Stone Roses and the Happy Mondays, and the love song Bill is Dead, which possibly reflects upon his divorce the previous year. However, Martin Bramah would not be staying for long, as he would end up being kicked out of the band that same year for having a relationship with the keyboardist. This album marked the period when the band would be featured on a major label, with the band being signed to Fontana. The Fall would continue on to have success during this period, with the aforementioned Extricate reaching the top 40, albums like Shift-Work and Code: Selfish reaching the top 30, and singles like White Lightning and Free Range reaching in the single charts, with Free Range being the bands last top 40 single. Their commercial peak would come with the album The Infotainment Scan, which contained a cover of Lost in Music by Sister Sledge, giving the Fall their first and only top 10 hit album. Mark would also be featured on a top 20 single, which was I Want You by the Inspiral Carpets. However, Mark E. Smith's speed and alcohol addiction, which persisted over the previous decade, started to take its toll. The bands fortunes started to dwindle with the album Middle Class Revolt, Which only reach number 48 in the charts, a far cry from their previous Top 10 success. With this album, the Fall would begin to go downhill, both in their commercial performance and their critical stature. Here's some songs to check out from this banner period for the Fall: Telephone Thing I'm Frank Bill is Dead Edinburgh Man Free Range Lost in Music Hey! Student 15 Ways (1995-1998 - The Low Point: The Brownies Years) By this point, Mark E. Smith begins to go downhill with the previously mentioned drug and alcohol addiction, and its effect on the music shows. Brix Smith returns around this time period and would come back on the album Cerebral Caustic. Even with her involvement in the band, the album got middling reviews and performed worse than Middle Class Revolt. Smith would also dismiss the long time guitarist Craig Scanlon, who had co-written 120 songs with Smith over the previous 16 years. Smith would later say that he regretted this decision. By the time of The Light User Syndrome, Brix had enough of Mark E. Smith's degrading state and behavior due to alcohol abuse, and would leave on the tour supporting this album. This period would be wrought with increasing tensions in the band and financial troubles, which ultimately came to a head on the US tour supporting the album Levitate at an infamous gig at the New York venue Brownies in April of 1998. Smith ended up appearing drunk at the gig, and did everything in his power to make it hard for the band to play. It came to a head when drummer Karl Burns, who returned to the band when Middle Class Revolt was made, ended up shoving Smith for messing with his drum kit. Burns and long-time/essential bassist Steve Hanley would end up leaving the band and never returning. After this gig, the next few years are marked with the band remaining a low profile for the most part, where would eventually return to form by 2003. Here's some tracks to check out (if you want to) from this era: Don't Call me Darling Rainmaster D.I.Y Meat The Chiselers Powder Keg Masquerade (1998 - 2002 - Touch Sensitive: The Long Lull) During this period of the Fall, the band was just starting to be put back together by Mark after the debacle that was the Brownies gig. The band was able to achieve some form of critical favor with their album The Marshall Suite in 1999, with Touch Sensitive being a particular standout on the album and being featured in a Volkswagen commercial. The band would then release their album The Unutterable, which also started to gain the critic's favor back. The next album Are You Are Missing Winner, however, didn't do the band any favors, as it was recorded when the band was tight on funds. It was considered a misstep by the Fall after the acclaim that the last album received. However, this would ultimately lead to the start of a new era of the fall that would effectively renew their relevance as a band in the public's eye. Here's some tracks to check out from this transitional period of the bands history: Touch Sensitive W.B Sons of Temperance Dr. Bucks Letter Bourgeois Town (2003 - 2009 - A return to grace: The Third Golden Age) This era of the fall proved to be a rebirthing of the band's relevance and quality, with Mark writing some of the best material the band had in years. This era starts with the album The Real New Fall LP (Formerly Country on the Click) in 2003, which provided the band with some late era classics, such as Mountain Energei and Theme From Sparta F.C. Around this period, the DJ John Peel, who was one of the band's biggest supporters from the beginning, died of a heart attack, but not before the Fall could release one more Peel session a couple months before his death. The Fall would then release Fall Heads Roll in 2005, which also provided the band with another late-era classic in the form of Blindness. The band would also release albums like Reformation Post TLC and Imperial Wax Solvent within the same period. Imperial Wax Solvent would end up being the first Fall album in 15 years to reach the top 40. This would lead into the final era of the Fall leading up to Mark E. Smith's untimely death. Here's some tracks to check out from this era: Mountain Energei Theme From Sparta F.C. Blindness Clasp Hands Fall Sound Latchkey Kid Is This New Strange Town (2010 - 2018 - The Witching Hour: The Domino and Cherry Red/final years) In 2010, the Fall would release Your Future Our Clutter on Domino Records, the same label that releases records by the Arctic Monkeys and Franz Ferdinand, Two bands heavily influenced by the Fall. Mark E. Smith would also end up recording vocals for Glitter Freeze on the Gorillaz album Plastic Beach, which was released in 2010. The band would eventually move to Cherry Red records, which would remain the label of the band until its dissolution. On Cherry Red, the Fall would release album such as Ersatz GB, Re-Mit, Sub-Lingual Tablet, and New Facts Emerge. The latter album would prove to be the band's last record. Over this period, Mark began to develop significant health problems, and would eventually be diagnosed with terminal lung and kidney cancer. This is probably due to the fact that Mark E. Smith was a heavy smoker for most of his life, and his previous problems with drugs and alcohol didn't help either. Mark would perform his final gig with the Fall in November of 2017, and would eventually succumb to his illnesses on January 24th, 2018. Mark E. Smith would leave behind a long history of innovation, wit, and volatility and large catalog of great music for others to be inspired by. Here's some tracks to check out from the final era of the Fall: Bury Pts. 2 + 4 Nate Will Not Return Loadstones Fibre Book Troll New Facts Emerge (Final Remarks) So that's my write-up for the Fall. I discovered this band about 3-4 years ago and I have fallen in love with them ever since, and I just felt like that they deserved some attention. I wrote this post for anyone who may be interested in checking out the band and giving them a place to start from no matter the era. May Mark E. Smith rest in peace, for he wrote "Northern white crap that talks back" and dug repetition. P.S: For any fans of the fall, what is your favorite album/song by the fall and why? If you want to, you can come check out my subreddit Collectionhauls, where I've been posting vinyl finds I've had at the flea market, and have been posting music to check out since March. If you want, you can come post something from your collections to show to others. Anyway, goodbye and I hope you enjoyed my post and possibly enjoy the Fall even more.
The Fall was founded by one Mark E. Smith back in 1976, after seeing the Sex Pistols at the Lesser Free Trade Hall (The same gig attended by Ian Curtis and Peter Hook of Joy Division, Morrissey of the Smiths, and Tony Wilson, who founded the highly influential indie label Factory Records. Basically, Mark was at one of the more important gigs of the past 50 years, as this gig inspired all of those previously mentioned to either start bands or get involved in the punk scene, and changing the course of British indie music.). Over their 40+ years of operation, the band had Mark E. Smith at its helm as the sole constant member throughout it's existence. The band would become known for its classic assortment of records, with the tight musicianship by members such as guitarist Craig Scanlon and drummer Karl Burns (shown in the beginning of this clip from MTV's Cutting Edge) and Mark's esoteric lyricism, the witty, while often-times volatile and difficult, personality of Mark E. Smith, and the constant changing lineup of its members as a result of Mark's volatility. They would also remain to be the favorite band of legendary DJ John Peel, with the band holding the record of the most Peel sessions by a band, which is 24 sessions. The Fall would ultimately come to an end with the untimely death of Mark E. Smith in 2018 due to kidney and lung cancer. The Fall are a significant band in the history of Post Punk, with a wide catalog of music to listen to released throughout the different eras of the band. I have decided to make a write-up going through the many eras of the Fall, while giving some recommendations from each era to start you off. (1976 - early 1979 - Early Beginnings: The Martin Bramah Era) during these years, the Fall were just getting their start with their sound. Their early material leans more towards the punk side of the sword rather than the post punk of their later years, but the embryo of the Fall's sound is clearly present. This can possibly be attributed to the guitar style of Martin Bramah in their early releases, which has a high pitched and trebly sound to the guitars. Their first recorded released came on a live album on the last day of operation for the Electric Circus, then they released their debut EP Bingo Master's Breakout then a single called It's The New Thing all in 1978. They finally released their debut album Live at the Witch Trials in March 1979 before Martin Bramah left in April 1979 due to increasing tensions with Mark E. Smith. He would then go on to found a band by the name of Blue Orchids with another former Fall member Una Baines, who he was dating at the time. Martin would prove to not be the only member to leave because of Mark's controlling demeanor in the band's future. Here's some tracks to introduce you to this era's punky edge: Last Orders Bingo Master's Breakout EP (The entire EP's good to check out) It's The New Thing Rebellious Jukebox Futures and Pasts Mother-Sister (mid 1979 - 1982 - The First Golden era: the Marc Riley Era) I'm calling this the Marc Riley era because, even though Marc Riley was a part of the Bramah era, after Martin Bramah left, Riley would become the main guitarist instead of his previous role as bassist. This would open the door for members like Craig Scanlon to join on rhythm guitar and Steve Hanley on bass. This would end up transforming the sound of the band into the post-punk sound most people are familiar with the band. After releasing Rowche Rumble and the album Dragnet in 1979, the band would end up releasing a string of classic singles in 1980, such as Fiery Jack, How I Wrote Elastic Man, and probably their most well-known song, Totally Wired, as well as releasing the great album Grotesque (After the Gramme). 1981 would also prove to be a good year, with the release of the single Lie Dream of a Casino Soul and the 10-inch EP Slates. The band would end up travelling to Iceland for a string of gigs, which would lead to the recording of some songs for probably their best album Hex Enduction Hour, with tracks like Hip Priest and The Classical displaying the Fall's power in full force. The band would also released the album Room To Live and the single Look, Know. However, this year would prove to be the last with Marc Riley on lead guitar. After learning of their chart success in New Zealand (which was about 300 copies sold to get in the top 20), the band travelled there to play a few gigs in Australia and New Zealand. While there, increasing tensions between Smith and Riley came to a head in Australia when Riley punched Smith in the face for slapping the band for dancing to the Clash (yes, really). There is even a television interview where Mark's black eye is visible (even with heavy makeup). This tour would end up being released as a live album by the legendary New Zealand label Flying Nun Records as the album Fall in a Hole in 1983 (Which Smith would eventually threaten legal action for and forced Flying Nun to pay all of the revenue from the record, effectively almost killing Flying Nun in its infancy). Marc would end up being sacked by the end of the year. This left a hole to be filled for the lead guitar role, and that would be filled after a trip to America. Here's some tracks to check out to introduce you to the classic Fall sound: Rowche Rumble How I Wrote Elastic Man Totally Wired New Face in Hell Prole Art Threat Lie Dream of a Casino Soul Hip Priest The Classical (N-Word Warning) Iceland Winter Marquis Cha-Cha (1983 - 1989 - The Second Golden era: The Brix Smith Era) The band would soldier on without Marc Riley into 1983, with Craig Scanlon taking his place on lead guitar. This period would lead to the release of singles like The Man Whose Head Expanded and the Kicker Conspiracy EP. During the Fall's first American tour without Marc Riley, Mark E Smith was introduced to Brix Smith after a gig in Chicago in April. Within three months, Brix would move to England and end up marrying Mark. She would eventually join the band in September of that year and would first appear on their album Perverted by Language, albeit with minimal involvement and only appearing on one track. Her introduction to the band would end up bringing a pop sensibility to the band, as she would eventually become a major songwriting contributor along with Mark and she would try and push the Fall into a more commercially viable direction. This period would lead to some of the band's most critically acclaimed,as well as their most commerically successful, material. early singles like C.R.E.E.P and Oh! Brother in 1984 display the early shift into the pop sphere for the band. The band would also release the album The Wonderful and Frightening World Of in 1984. By 1985, the band were starting to hit their stride in the commercial sphere, with singles like Cruiser's Creek and Couldn't Get Ahead appearing in the singles charts and the great album This Nation's Saving Grace receiving critical acclaim and decent sales. The band would continue to release increasingly pop-oriented records between 1986-1987, with singles like Mr. Pharmacist, Hit the North and Hey! Luciani reaching the lower ends of the charts, There's a Ghost In My House giving the band their highest singles chart peak, and the album Bend Sinister reaching the Top 40. However, 1988 would prove to be a banner year for the band, with the album The Frenz Experiment reaching the top 20, and the single of the Kinks song Victoria also reaching the top 40. However, this era would eventually come to an end in 1989, when Mark E Smith and Brix Smith ended up divorcing and Brix left the band. Her last record in this era would prove to be the album I am Kurious Oranj, a collaboration with the Michael Clark dance group. However, the trajectory that Brix set the band upon would let their success continue into the 90s, With the band eventually reaching their peak in commercial popularity. However, not all good things are meant to last. Here's some songs to check out to introduce you to this era's pop-leaning sound: The Man Whose Head Expanded Kicker Conspiracy Eat Y'self Fitter C.R.E.E.P 2 X 4 Cruiser's Creek No Bulbs Spoilt Victorian Child My New House I am Damo Suzuki Shoulder Pads #1 Mr. Pharmacist Hey! Luciani There's a Ghost in my House Hit The North Victoria Big New Prinz Dead Beat Descendant (1990 - 1994 - The Peak, followed by the Fall: The Major Label years) After Brix left the band, Martin Bramah was brought back into the fold to fill in her place, and would be featured on the album Extricate, which led to songs like Telephone Thing, which shows influence from the Madchester scene of that time period, which included the Stone Roses and the Happy Mondays, and the love song Bill is Dead, which possibly reflects upon his divorce the previous year. However, Martin Bramah would not be staying for long, as he would end up being kicked out of the band that same year for having a relationship with the keyboardist. This album marked the period when the band would be featured on a major label, with the band being signed to Fontana. The Fall would continue on to have success during this period, with the aforementioned Extricate reaching the top 40, albums like Shift-Work and Code: Selfish reaching the top 30, and singles like White Lightning and Free Range reaching in the single charts, with Free Range being the bands last top 40 single. Their commercial peak would come with the album The Infotainment Scan, which contained a cover of Lost in Music by Sister Sledge, giving the Fall their first and only top 10 hit album. Mark would also be featured on a top 20 single, which was I Want You by the Inspiral Carpets. However, Mark E. Smith's speed and alcohol addiction, which persisted over the previous decade, started to take its toll. The bands fortunes started to dwindle with the album Middle Class Revolt, Which only reach number 48 in the charts, a far cry from their previous Top 10 success. With this album, the Fall would begin to go downhill, both in their commercial performance and their critical stature. Here's some songs to check out from this banner period for the Fall: Telephone Thing I'm Frank Bill is Dead Edinburgh Man Free Range Lost in Music Hey! Student 15 Ways (1995-1998 - The Low Point: The Brownies Years) By this point, Mark E. Smith begins to go downhill with the previously mentioned drug and alcohol addiction, and its effect on the music shows. Brix Smith returns around this time period and would come back on the album Cerebral Caustic. Even with her involvement in the band, the album got middling reviews and performed worse than Middle Class Revolt. Smith would also dismiss the long time guitarist Craig Scanlon, who had co-written 120 songs with Smith over the previous 16 years. Smith would later say that he regretted this decision. By the time of The Light User Syndrome, Brix had enough of Mark E. Smith's degrading state and behavior due to alcohol abuse, and would leave on the tour supporting this album. This period would be wrought with increasing tensions in the band and financial troubles, which ultimately came to a head on the US tour supporting the album Levitate at an infamous gig at the New York venue Brownies in April of 1998. Smith ended up appearing drunk at the gig, and did everything in his power to make it hard for the band to play. It came to a head when drummer Karl Burns, who returned to the band when Middle Class Revolt was made, ended up shoving Smith for messing with his drum kit. Burns and long-time/essential bassist Steve Hanley would end up leaving the band and never returning. After this gig, the next few years are marked with the band remaining a low profile for the most part, where would eventually return to form by 2003. Here's some tracks to check out (if you want to) from this era: Don't Call me Darling Rainmaster D.I.Y Meat The Chiselers Powder Keg Masquerade (1998 - 2002 - Touch Sensitive: The Long Lull) During this period of the Fall, the band was just starting to be put back together by Mark after the debacle that was the Brownies gig. The band was able to achieve some form of critical favor with their album The Marshall Suite in 1999, with Touch Sensitive being a particular standout on the album and being featured in a Volkswagen commercial. The band would then release their album The Unutterable, which also started to gain the critic's favor back. The next album Are You Are Missing Winner, however, didn't do the band any favors, as it was recorded when the band was tight on funds. It was considered a misstep by the Fall after the acclaim that the last album received. However, this would ultimately lead to the start of a new era of the fall that would effectively renew their relevance as a band in the public's eye. Here's some tracks to check out from this transitional period of the bands history: Touch Sensitive W.B Sons of Temperance Dr. Bucks Letter Bourgeois Town (2003 - 2009 - A return to grace: The Third Golden Age) This era of the fall proved to be a rebirthing of the band's relevance and quality, with Mark writing some of the best material the band had in years. This era starts with the album The Real New Fall LP (Formerly Country on the Click) in 2003, which provided the band with some late era classics, such as Mountain Energei and Theme From Sparta F.C. Around this period, the DJ John Peel, who was one of the band's biggest supporters from the beginning, died of a heart attack, but not before the Fall could release one more Peel session a couple months before his death. The Fall would then release Fall Heads Roll in 2005, which also provided the band with another late-era classic in the form of Blindness. The band would also release albums like Reformation Post TLC and Imperial Wax Solvent within the same period. Imperial Wax Solvent would end up being the first Fall album in 15 years to reach the top 40. This would lead into the final era of the Fall leading up to Mark E. Smith's untimely death. Here's some tracks to check out from this era: Mountain Energei Theme From Sparta F.C. Blindness Clasp Hands Fall Sound Latchkey Kid Is This New Strange Town (2010 - 2018 - The Witching Hour: The Domino and Cherry Red/final years) In 2010, the Fall would release Your Future Our Clutter on Domino Records, the same label that releases records by the Arctic Monkeys and Franz Ferdinand, Two bands heavily influenced by the Fall. Mark E. Smith would also end up recording vocals for Glitter Freeze on the Gorillaz album Plastic Beach, which was released in 2010. The band would eventually move to Cherry Red records, which would remain the label of the band until its dissolution. On Cherry Red, the Fall would release album such as Ersatz GB, Re-Mit, Sub-Lingual Tablet, and New Facts Emerge. The latter album would prove to be the band's last record. Over this period, Mark began to develop significant health problems, and would eventually be diagnosed with terminal lung and kidney cancer. This is probably due to the fact that Mark E. Smith was a heavy smoker for most of his life, and his previous problems with drugs and alcohol didn't help either. Mark would perform his final gig with the Fall in November of 2017, and would eventually succumb to his illnesses on January 24th, 2018. Mark E. Smith would leave behind a long history of innovation, wit, and volatility and large catalog of great music for others to be inspired by. Here's some tracks to check out from the final era of the Fall: Bury Pts. 2 + 4 Nate Will Not Return Loadstones Fibre Book Troll New Facts Emerge (Final Remarks) So that's my write-up for the Fall. I discovered this band about 3-4 years ago and I have fallen in love with them ever since, and I just felt like that they deserved some attention. I wrote this post for anyone who may be interested in checking out the band and giving them a place to start from no matter the era. May Mark E. Smith rest in peace, for he wrote "Northern white crap that talks back" and dug repetition. I personally believe that the Fall, while revered in Post-Punk circles and UK indie music, I feel that they are still highly underappreciated in popular music. I feel that they should have been on the same level as the Cure or Joy Division in their cultural significance to music in general. However, what we do have from the Fall is great and I can say that I love them dearly. For any fans of the fall, what is your opinion on the significance of the Fall to popular music? What do you find to be your favorite aspect of the Fall's music?
DraftKings (NASDAQ: DKNG) - Deep Dive Research - Part 1
TL:DR
This is Part 1 of my two part deep dive on DraftKings (Ticker: DKNG, I will refer to the company as “DK”)
This first part introduces you to (1) me, (2) the company, (3) my thesis on the company, and (4) digs into how they make money.
The second part (already released, you can read it here - but get through part 1 first :) ) will go in depth to explore the question “Can we 10x from here?”
DK is an exciting, disruptive company working to change how we experience watching sports and make it better.
I am not a financial advisor and this is not investment advice. These are just my opinions to help facilitate learning and discussion.
Hello, welcome to my first deep dive write up. My name’s Mark and I’m an accountant with a passion for investing. About two years ago, I used to work as an auditor at a public accounting firm and have been behind the scenes at many different publicly traded and privately held companies in the U.S. My goal is to bring my unique perspective from that past experience, my current experience working in a new role at a large corporation, and my understanding of accounting to help break down some of the most exciting growth stocks on the market today. I’m a long-term investor. I am focused on finding great companies and holding them for a long time. I’m willing to endure volatility, crazy price drops, and everything that comes with this approach as long as the facts that led me to originally invest and believe in that company have not changed. If you want to learn more about this approach. I recommend reading the book “100 Baggers” by Chris Mayer. Introduction I think it’s fitting that my first stock pick has to do with sports. Sports has been a part of my life since I could walk at the age of 2. First with baseball and soccer, and then later in my childhood with golf. I’ve always played American football and basketball for fun as well and have always been an avid fan of all the major sports in the US. I started playing fantasy sports (mostly just fantasy football) about 6 years ago and have always enjoyed it. Traditionally, with fantasy football you draft a team at the beginning of the year and those are your players for the rest of the season. If you have a bad draft, oh well. You can try to improve your team with trades and free agent additions but it is tough. Leagues usually consist of 10-14 teams (each managed by an individual) and there’s obviously only one winner at the end of the season (about 4 months after the draft). This can lead to the managers of the lower performing teams losing interest as the season wanes on. I believe DraftKings’ (DK) founders saw this issue and saw an opportunity. Enter, daily fantasy sports. Now, with the DK platform you can draft a new team every week. Or if you want, every day. This allows fans of fantasy sports to engage at whichever point of the season they want and at varying financial stakes. The Thesis Statement For every stock pick I make, I want to provide a quick thesis statement that can serve as a reminder for why I’m buying and holding that stock for the long term. I’ll always aim to make it just a few sentences long so it can easily be remembered and internalized. This helps during times when the price may sporadically drop and you need to remember why you’re holding this position. The thesis statement I have come up with for DK is as follows: “DraftKings: The leader in allowing fans to engage financially with their favorite sports, teams, and players. Having money at stake makes the game a lot more interesting to watch. The era of daily fantasy sports games, online sports betting, and online betting (outside of sports), is just getting started and DK is as well positioned (or better positioned) than anyone to capitalize off of this trend.” Notice how I said “allowing fans to engage financially” as the first sentence and not necessarily “allowing fans to gamble”. There’s a reason for that. According to US Federal Law, Daily Fantasy Sports (DFS) contests have specifically been exempted from the prohibitions of the Unlawful Internet Gambling Enforcement Act (UIGEA). DK has always been, and I believe will continue to be DFS contests 1st, sports betting 2nd, and other forms of gambling/entertainment 3rd. It is noteworthy that states at an individual level can still deem DFS contests illegal if they so wish, but as of this writing (11/26/20), 43 of the 50 US States allow DFS contests and DK, accordingly, is offering DFS contests in all 43 of those US States. I’ll try to clarify the difference between DFS contests and sports betting real quick: DFS Contest – Pay a pre-set entry fee to enter a contest. All entry fees go towards “The Pot”. “Draft” 9 players to be on your “Team” for 1 week. Enter your “Roster” into a contest with other players (could range from 1 other person to 1,000s of people, the DK user can choose). Whichever “Roster” amasses the most points for that week out of all contestants wins. The winner will get the highest payout, and depending on the nature of the contest, other top finishers will receive smaller payouts as well. Sports Gambling – Team A is considered a 10 point favorite to defeat Team B. This means that Team A is expected, by the professional gambling line setters, to outscore Team B by 10 points. This is known as a point spread. You can bet on the underdog or the favorite. If you bet on the favorite, they have to win by more than 10 points for you to win the bet. If you bet on the underdog, you will win the bet as long as the underdog keeps the game within less than a 10 point defeat. These are just a couple simple examples to help you see the difference. Sports Gambling (the 2nd priority of DK) is a very lucrative market just as the DFS contests are. However, in the US, Federal Laws and regulations are a lot stricter on Sports Gambling than they are on DFS. As of this writing (11/27/20), 22 states (including the District of Columbia) out of 51 possible allow sports gambling. DK is still in the infancy stages of getting their sports gambling business going. In the 22 states where they could potentially operate, they currently have a sports gambling offering in 11 of those states. The sports gambling business model for DK can be broken into two main offerings – mobile sports betting, and retail sports betting. Mobile sports betting means you can place a sports bet online from the comfort of your own home, while retail sports betting means you must go to a casino and place a bet with the sportsbook in person. I personally believe mobile sports betting is the real potential cash cow for DK out of the two types of sports betting offerings due to the convenience and ease of access. DK is currently working on and encouraging customers to lobby their state lawmakers to legalize sports gambling in more states. How DK makes money At the very least, before you invest in a company, you better understand how they make money. In Chris Mayers’ excellent book, 100 Baggers, that I mentioned above, he continually references top line revenue growth as one of the main common indicators of a possible 100 Bagger. This isn’t to tell you that any stock I pick will be a 100 Bagger just because it has great top line revenue growth, but if I am looking at a growth stock to hold for the long term, revenue growth is one of the first things I look at. For DK, their means of making money is quite simple. I already went into detail above about DFS Contests and Sports Gambling. In DK’s latest 10-Q filing with the SEC (filed 11/13/20), revenue is broken out into two main streams: Online Gaming and Gaming Software. Online Gaming (82% of Total Revenue for 9 months ended 9/30/20): Online gaming is the true core business of DK and includes the aforementioned DFS Contests, Sports Gambling and additional gambling (non-sports) opportunities. DK refers to their additional gambling (non-sports) as “iGaming” or “online casino”. For the 9 months ended 9/30/20, Online Gaming revenue totaled $239M, up 30% YoY from $184M in the same prior year period. Keep in mind, that this is an increase that happened during a COVID-19 global pandemic that delayed and shortened many professional sports seasons. Online gaming revenue is earned in a few ways that are slightly different, but very similar overall. In order to enter a DFS contest, a customer must pay an entry fee. DFS revenue is generated from these entry fees collected, net of prize payouts and customer incentives awarded to users. In order to place a sports bet (sports gambling), a customer places a wager with a DK Sportsbook. The DK Sportsbook sets odds for each wager that builds in a theoretical margin allowing DK to profit. Sports gambling revenue is generated from wagers collected from customers, net of payouts and incentives awarded to winning customers. The last form of online gaming revenue is earned in similar fashion to a land-based casino, offering online versions of casino games such as blackjack, roulette, and slot machines. Gaming Software (18% of Total Revenue for 9 months ended 9/30/20): While the Online Gaming revenue stream mentioned above is a Business to Consumer (B2C) model, the Gaming Software revenue stream is a Business to Business (B2B) model. The Gaming Software side of the business was born out of the acquisition of SBTech, a company from the Isle of Man (near the UK) founded in 2007 that has 12+ years of experience providing online sports betting platforms to clients all over the world. The acquisition occurred as part of the SPAC driven IPO in April of 2020 that combined “the old DK company” with SBTech so that they now are “the new DK company” listed as DKNG on the NASDAQ. SBTech is a far more important part of the story than just being 18% of today’s revenue. The reason for this is because DK will eventually (planned mid-late 2021) be migrating all of their DFS and gambling offerings onto SBTech’s online platforms. Currently, for DFS, DK uses their own proprietary platform but that will move to SBTech with the migration. Currently, for online gambling, DK uses Kambi, the same online gambling platform that services Penn Gaming (PENN), a DK rival. But that’s enough about the software migration for now, back to the Gaming Software revenue. The Gaming Software revenue stream for DK is essentially a continuation of SBTechs’ B2B business model. DK contracts with business customers to provide sports and casino betting software solutions. DK typically enters two different type of arrangements with B2B customers when selling the gaming software:
Direct Customer Contract Revenue: In this type of transaction, the software is sold directly to a business (casino for example) that wants to use the software for their own gambling operations. This revenue is generally calculated as a percentage of the wagering revenue generated by the business customer using DK’s software and is recognized in the periods in which those wagering and related activities conclude.
Reseller Arrangement Revenue: In this type of transaction, DK provides distributors with the right to resell DK’s software-as-a-service offering to their clients, using their own infrastructure. In reseller arrangements, revenue is generally calculated via a fixed monthly fee and an additional monthly fee which varies based on the number of gaming operators to whom each reseller sub-licenses DK’s software.
As mentioned above, SBTech was an international company based in the Isle of Man before being acquired by DK. Thus, the majority of their business in their first 12 years of operating independently has always been international and outside of the United States. This has helped DK, which has historically been US focused, expand it’s international reach. A perfect example of expanding this international reach occurred recently during October (technically Q4) in which DK’s B2B technology (powered by SBTech) helped enable the launch of “PalaceBet”, a new mobile and online sportsbook offering from Peermont, a South Africa based resort and casino company. The deal was headed by DK’s new Chief International Officer, Shay Berka, who previously spent 10 years working for SBTech as CFO and General Manager. Mr. Berka took on the role of DK’s Chief International Officer upon the merger in April earlier this year. I think this deal shows that DK has integrated SBTech and it’s business very well into the larger business as a whole. They are not wasting any time using their newly acquired resources to expand their reach and bring in new sources of revenue. This is the end of my first article about DK. My goal is to drop Part 2 later this week. The focus of Part 2 will be an in depth answer of the question – “Can we 10x from here?” Disclosure: I am/we are long DKNG. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it. I have no business relationship with any company whose stock is mentioned in this article.
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